Recognizing that the raw coffee bean is the basis of quality coffee, we have developed a thorough quality control system in the growing regions that spans from procurement of the initial ingredients on through shipment, ensuring that only the best raw coffee beans reach Japan.
Bourbon Pointu is a legendary grade of coffee that was loved by Louis XV of France.
Arabica beans, originating in Ethiopia, crossed the Indian Ocean and reached the French colony of Bourbon (now Réunion) at the start of the 18th century.
Production of this coffee reached a prosperous peak, but natural disasters and other impediments eventually led to the decline of its cultivation.
Seeking to recreate this legendary "phantom coffee", the UCC team visited Réunion in 1999 to investigate.
With help from local staff, we found ancestor trees traced to the Bourbon Pointu cultivar. Our enthusiasm reached a French research organ, and we spent seven years working together to recreate the bean.
This success was owed to UCC's expertise in agricultural techniques developed by directly managing coffee estates. Our unyielding curiosity and enthusiasm for the possibilities of coffee created a new page in history.